Seth Kincaid enters his 11th year at Fort Hays State University in 2026-27 after joining the Tiger family July 18, 2016. He served as the assistant sports information director and head men's golf coach for the first 10 years before assuming the title of director of athletic media relations in 2026.
Assisting in all aspects of the sports information office, he is the primary contact for several programs, including baseball, cross country, men's wrestling, track and field, volleyball and women's basketball.
A member of the College Sports Communicators (CSC), Kincaid's duties include writing releases for the athletics website, PA announcing, videoboard operations, statistical operations, creating graphics and interactive content for use across social media platforms, creating and updating game programs and historical recordkeeping.
Kincaid got his start as a high school beat writer at The Jackson Sun in Jackson, Tenn., before spending two years as a graduate assistant in sports information at Northwest Missouri State University in Maryville, Mo. (2014-16). He was responsible for five sports at Northwest, including women's soccer, cross country, track and field, women's basketball and softball. In addition, Kincaid was the secondary contact for the 2015 NCAA Division II National Champion football team and the primary contact for the Bearcat men's basketball team during their run to the 2016 NCAA Division II Sweet 16. He was also the PA announcer for women's soccer and softball.
During his 10-year run as the men's golf coach, FHSU earned its first-ever trip to the NCAA Division II Men's Golf Championship when Cooper Scheck qualified as an individual in 2026. Additional honors included six All-MIAA awards and two PING All-Region recognitions. As a team the Tigers claimed two event victories (2021 Bethel Spring Invitational, 2024 Newman Invitational) and 20 top-five finishes during his tenure. The 2024-25 team finished fourth at the MIAA Championships, FHSU's second-best finish during its 20-year run in the league. His players were mentioned on the MIAA Academic Honor Roll 69 times and have earned two CSC Academic All-America recognitions, nine CSC Academic All-District honors, four MIAA Scholar-Athlete Awards and three MIAA Academic Excellence Awards.
Kincaid served on the NCAA Division II Men's Golf Coaches Connection Committee from 2019-2026 and served one three-year term on the NCAA DII Men's Golf Regional Advisory Committee for the Central Region.
A native of Olathe, Kan., Kincaid received his undergraduate degree in Mathematics from Union University in Jackson, Tenn. in 2012 before completing a master's in Athletic Administration at Northwest Missouri State in 2016. He resides in Hays with his wife, Amber, and their daughters, Ellison and Quinn.
